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HubSpot Contextual Marketing Certification

In order to create a good user experience, simplicity is an important consideration for the website’s appeal.

April 26, 2020Knowledge GlassComments Off on In order to create a good user experience, simplicity is an important consideration for the website’s appeal.
  • True
  • False

Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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HubSpot Contextual Marketing Certification

True or false? Personalization tokens work for first-time visitors for known things like their country location.

April 26, 2020Knowledge Glass

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

HubSpot Contextual Marketing Certification

You’re trying to build out a contextual marketing strategy at your company, but your boss is not seeing the value of it. How do you explain the benefit of personalization?

April 26, 2020Knowledge Glass

Personalization is important for our larger contextual marketing strategy because it allows us to focus on an individual. By using personalization, we won’t have to create any new content because the user will always see fresh information. Personalization is important for our SEO strategy because it will help our content rank higher in search engine […]

HubSpot Contextual Marketing Certification

Your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to add contextual marketing in order to help Jana have more of an impact on visitors?

April 26, 2020Knowledge Glass

Segmentation by organic search Segmentation by lifecycle stage Segmentation by paid campaign Segmentation by buyer persona Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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What kind of users do you want to recruit for usability testing?
Which lifecycle stage should the default website content be geared towards?

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