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HubSpot Inbound Certification

According To Jobs Theory, Which Of The Following Is An Example Of A Job Story?

Knowledge Glass

Our customers buy our product because it helps them feel more confident in social situations. When I’m on my way to work, I want a quick and easy breakfast so that I can finish eating before I get to work and not get hungry again until after my first meeting of the day. XYZ, Inc., […]
HubSpot Inbound Certification

True or false? Every customer has to have a fantastic experience in order for your company’s flywheel to accelerate.

Knowledge Glass

True — even a single unhappy customer will scare away potential customers, so you need to hold your teams to a standard of pleasing every single customer they work with. True — if you aren’t providing a flawless customer experience to every one of your customers, you aren’t operating a flywheel company. False — not […]
HubSpot Inbound Certification

Which Of The Following Is A Problem With Thinking Of Your Business As A Funnel?

Knowledge Glass

Movement through a funnel immediately stops when things stop flowing into the top of the funnel. The shape of a funnel doesn’t match the actual shape of a conversion chart. There are many different kinds of funnels, each with its own shape. When you pour liquid into a funnel, some of the liquid will stick […]