- True
- False
Download HubSpot Inbound Certification Exam Answers (PDF)
True False Download HubSpot Inbound Certification Exam Answers (PDF)
Yes, you should try to interview all types of customers. That way you’ll have a better idea of the ideal buyer you’re trying to market and sell to. Yes, interview as many current customers as you possibly can. You should avoid reaching out to prospects since they haven’t used your product/service. No, you shouldn’t be […]
Back office teams don’t need to be involved in creating buyer personas, but they should understand and accept the finished personas. Back office teams often have key insights to offer during the creation process and should be invited to help create your buyer personas. Back office teams should own the buyer persona creation process because […]