He’d be more visible to customers He can target ads at local customers It’s easier to communicate with customers Less need for customer conversations More insights into customers’ online behaviour He can modernise his company logo Download Google Digital Garage Certification Exam Answers (PDF)
Reach out to potential customers actively looking for your product or service Create different types of ad formats to show to potential customers Target people based on their interests and habits SEM is a lot cheaper than any other advertising medium Download Google Digital Garage Certification Exam Answers (PDF)
They are seen by everyone They have higher click-through rate They can come in many different formats They don’t cost too much to set up Download Google Digital Garage Certification Exam Answers (PDF)