If there’s no conversion delay in your customer’s Search Ads 360 campaign, when would you make optimizations to their just-launched bid strategy?

Your retail clothing customer sells T-shirts that come out on a weekly basis and are for sale while supplies last. What do they need to do to make sure their Search Ads 360 campaigns are automatically updated to reflect the correct inventory available for purchase?

Set up labels within their campaign structure Set up custom dimensions within their campaign structure Set up audiences within their campaign structure Set up templates within their campaign structure The correct answer is: Set up templates within their campaign structure

To both drive conversions and track how those conversions are prompting users to respond, what should you set up in Search Ads 360, along with a data-driven attribution model?

Set up automated channel groupings. Set up keyword groupings. Set up multichannel groupings. Set up custom channel groupings. The correct answer is: Set up custom channel groupings.

Your client creates hand-painted desk calendars. They’re wondering what the optimal window of time might be to review the performance of their Search Ads 360 campaign. How do you respond?

You tell them it would be four conversion cycles. You tell them it would be five to six conversion cycles. You tell them it would be one conversion cycle. You tell them it would be two to three conversion cycles. The correct answer is: You tell them it would be two to three conversion cycles.