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HubSpot Contextual Marketing Certification

How can you ensure that your website stays visually consistent?

April 26, 2020Knowledge GlassComments Off on How can you ensure that your website stays visually consistent?
  • Create a stylesheet.
  • Create a style guide.
  • Leave it in the hands of your designer.
  • You shouldn’t – each page should have a different style

Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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HubSpot Contextual Marketing Certification

When designing your navigation, your primary objective should be to include keywords for search engines.

April 26, 2020Knowledge Glass

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

HubSpot Contextual Marketing Certification

When a visitor’s location cannot be determined, which of the following rules is displayed?

April 26, 2020Knowledge Glass

The first country smart rule that you created. The country smart rule that is closest to their approximate location. The default content with no smart rules. Your HubSpot account’s default country setting. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

HubSpot Contextual Marketing Certification

How can you ensure that you’re recruiting the right users for usability testing?

April 26, 2020Knowledge Glass

Ask the users to categorize themselves into your buyer personas. Do an in-person interview with each user first. Ask the users to fill out a screener form. Get your users from a purchased list of industry verticals. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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It’s time for your monthly website performance review. Your colleague Jana has pulled the numbers and finds that your homepage has a 70% bounce rate. Is this a good rate?
Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

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