Google Ads Search Certification Answers

Clara is an advertising director who has been tasked with optimizing her company’s Google Search campaign. How can Clara use the optimization score to benefit her campaign?

Knowledge GlassComments Off on Clara is an advertising director who has been tasked with optimizing her company’s Google Search campaign. How can Clara use the optimization score to benefit her campaign?
  • To judge the popularity of her website compared to others
  • To understand the network performance of her website
  • To find how close her campaign is from potential ideal results
  • To compare the efficacy of her ad text creative with that of other ads

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?

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Promote videos about the business mission. Encourage consumers to purchase electric cars. Increase email list signups from potential consumers. Have more people view the company’s website. The correct answer is: Increase email list signups from potential consumers.  
Google Ads Search Certification Answers

Your Google Search Ads optimization score is calculated by an algorithm that looks across key aspects of your accounts. This score is used to help give you recommendations on how to optimize your Search Ads campaigns. What are two of the data sources that are used to calculate optimization recommendations? Select 2 Correct Responses

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Industry data Account settings User generated scenarios Company sales figures Account executives The correct answer is: Industry data Account settings
Google Ads Search Certification Answers

Barbara’s Boss Has Asked Her To Use Google Ads To Reach As Many Users Searching As Possible For Terms Around The Services Their Business Offers. Which Keyword Match Type Would Help Barbara Reach The Most Search Queries That Potential Clients Are Using?

Knowledge Glass

Exact Broad Broad-match modifier Phrase Download Google Ads Search Certification Exam Answers (PDF)