Carrie owns a gardening store and uses a website to promote all the products she sells. A user saw a Google Search ad for one of her products. What might the user have been doing?

Mary is tasked with designing an advertising campaign for her company, an online pet food store and app, and she’s exploring different campaign options. Which campaign types are available to her in Google Ads?

Search, Display, TV, Shopping, and App Search, Display, Video, Shopping, and App Search, Display, Video, App, and Access Social, Display, Video, Shopping, and App Download Google Ads Search Certification Exam Answers (PDF)

You’re working on a Google Search Ad that’s not performing as expected. You specifically want more users to click on the ad. What action might improve the click-through rate on your ad?

Increasing the trustworthiness of the website. Modifying the ad’s landing page to load faster. Changing the call-to-action message of the ad. Reducing the bid rate on the ad. Download Google Ads Search Certification Exam Answers (PDF)

You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.)

Manual control Machine learning Bidding suggestions Sitelink extensions Auction-time bidding Download Google Ads Search Certification Exam Answers (PDF)