Google Ads Search Certification Answers

Your Google Search Ads optimization score is calculated by an algorithm that looks across key aspects of your accounts. This score is used to help give you recommendations on how to optimize your Search Ads campaigns. What are two of the data sources that are used to calculate optimization recommendations? (Choose two.)

Knowledge GlassComments Off on Your Google Search Ads optimization score is calculated by an algorithm that looks across key aspects of your accounts. This score is used to help give you recommendations on how to optimize your Search Ads campaigns. What are two of the data sources that are used to calculate optimization recommendations? (Choose two.)
  • Industry data
  • Account executives
  • User generated scenarios
  • Company sales figures
  • Account settings

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He doesn’t have much time to devote to daily bid management, so he decides to use automated bidding to lighten his workload. What automated bidding strategy should Rashid consider using?

Knowledge Glass

Maximize conversions Target impression share Target return on ad spend (tROAS) Enhanced cost-per-click (eCPC) Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Where is the bid status, performance trend over time, and conversion delay reporting found?

Sara Taylor

In the bidding keyword report In the performance strategy planner In the bid strategy report In the auction analysis The correct answer is: In the bid strategy report.
Google Ads Search Certification Answers

Your client created their company’s first Google Search campaign for their yoga school. They launched a Google Search campaign and chose leads as their campaign marketing goal. Which results can they expect by doing this?

Sara Taylor

They could increase their email signups from potential students. They could promote videos about the mission of the studio. They could encourage consumers to join their studio. They could bring more people to the studio’s website. The correct answer is: They could encourage consumers to join their studio.