HubSpot Inbound Marketing Certification

The following content distribution goal is missing a SMART goal element. What is missing? // Since we generated 300 leads from our previous e-Book, we want to generate 400 leads when we promote our next e-Book. This will support our inbound marketing initiatives to increase our number of qualified leads this year.

Knowledge GlassComments Off on The following content distribution goal is missing a SMART goal element. What is missing? // Since we generated 300 leads from our previous e-Book, we want to generate 400 leads when we promote our next e-Book. This will support our inbound marketing initiatives to increase our number of qualified leads this year.
  • Measurable
  • Attainable
  • Relevant
  • Time-bound

Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

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HubSpot Inbound Marketing Certification

How can you ensure your video content initiates actions? Select all that apply.

Knowledge Glass

Experiment with different types of CTAs, like visual and verbal. Design your CTA to stand out. Include a CTA to your website if the content is hosted on YouTube. Repeat your CTA at least five times throughout your video. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
HubSpot Inbound Marketing Certification

You’ve just joined the blogging team for a new fashion retailer called VintageVines. What are some strategies you could adopt to reach and resonate with your target audience? Select all that apply.

Knowledge Glass

Fully understand your persona and what they like to read about. Develop a unique brand voice and tone. Write at least one blog article a day to prove to your audience that you’re a thought leader. Use a blogging layout that makes it easy for the reader to locate evergreen content. Download HubSpot Inbound Marketing […]
HubSpot Inbound Marketing Certification

How can you ensure your podcast content initiates action? Select all that apply.

Knowledge Glass

Include your CTA link in the show notes. Increase the volume when mentioning the CTA. Shorten your URL to keep CTAs concise. Consider mid-roll CTAs. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)