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HubSpot Contextual Marketing Certification

Default content should be optimized for which group above all?

April 26, 2020Knowledge GlassComments Off on Default content should be optimized for which group above all?
  • The segment that you are targeting.
  • The highest-valued persona.
  • Search engines.
  • First time visitors.

Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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HubSpot Contextual Marketing Certification

How many common user questions should each page attempt to answer at one time?

April 26, 2020Knowledge Glass

None – your site pages should direct users to landing pages with the answers. One – keep each page clear and focused. As many answers as you can fit onto the page. Five – make sure to answer who, what, when, where and why questions on each page. Download Hubspot Contextual Marketing Certification Exam Answers […]

HubSpot Contextual Marketing Certification

How do personalization tokens differ from smart text created in HubSpot?

April 26, 2020Knowledge Glass

Personalization tokens don’t connect to the contact database. Personalization tokens are indexed by search engines. Personalization tokens are not indexed by search engines. Personalization tokens don’t require segmentation to use them. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

HubSpot Contextual Marketing Certification

Which of the following is NOT one of the characteristics a website must have in order to create a good user experience?

April 26, 2020Knowledge Glass

Appealing Intuitive Consistent Enjoyable Accessible Useful Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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Your marketing director at ABC Marketing Agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible?
You’re trying to build out a contextual marketing strategy at your company, but your boss is not seeing the value of it. How do you explain the benefit of personalization?

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