HubSpot Social Media Marketing Certification II Answers

True or false? The Problem-Solution Framework involves showcasing the journey of a customer, from the initial awareness of the company’s product or service, through the decision-making process, and ultimately to the post-purchase experience.

True False The correct answer is: False.  

HubSpot Social Media Marketing Certification II Answers

What is NOT a way to collaborate with micro-influencers for social commerce campaigns?

Offer exclusive discounts to their audience Request they create sponsored posts Invite them to take over your social media channels Encouraging them to create content outside of brand guidelines The correct answer is: Encouraging them to create content outside of brand guidelines.  

HubSpot Social Media Marketing Certification II Answers

Select all that apply. Why is user-generated content (UGC) important for social commerce?

It helps build trust and credibility. It carries a risk of negative or misleading content. It comes with a lack of control over content quality. It increases customer engagement. It drives conversions and generates buzz. The correct answer is: It helps build trust and credibility. It increases customer engagement. It drives conversions and generates buzz. […]

HubSpot Social Media Marketing Certification II Answers

Fill in the blank: _________ shopping is a trend where companies showcase their products in real-time, providing an engaging and interactive experience for customers.

Virtual reality Online Live stream In-store The correct answer is: Live stream.