HubSpot Reporting Certification Answers

What is the benefit of using sample reports in the HubSpot custom report builder?

While sample reports cannot be customized, they create a controlled and isolated environment where you can test and experiment with various data dimensions and measures. Once you select a sample report to build, HubSpot will preconfigure your dimensions and measures in the builder, which you can later customize. Upon creation, sample reports are automatically emailed […]

HubSpot Reporting Certification Answers

What is a sankey graph?

A visualization that represents the flow of data or resources between different entities. It uses arrows of different widths to show the quantity or proportion of flow between nodes. A visualization that’s divided into sectors, or “slices,” to represent categorical data. Each slice corresponds to a specific category or group, and the size of each […]

HubSpot Reporting Certification Answers

Why would you see “Unknown” appear in the location or region data in your countries report?

The search engine is encrypting the user data. This is common on Google. The region or country’s ISO data is unavailable. A contact submitted a HubSpot form on a page without the HubSpot tracking code. You haven’t set up your sources report with your HubSpot account manager yet. The correct answer is: The region or […]