- In-Market audiences
- Custom Affinity audiences
- Life Events audiences
- Demographics audiences
- Custom Intent audiences
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Which statement is true about Bumper ads?
They’re purchased on a cost-per-view basis. They’re available on YouTube and Google Search. They’re designed for a mobile-first world. They have the lowest CPM among outstream formats. Download Google Ads Video Certification Exam Answers (PDF)
Which statement is true about non-skippable in-stream ads?
Non-skippable in-stream ads are available on YouTube and Google Maps. Non-skippable in-stream ads are six-second ads that show before a video. Non-skippable in-stream ads are bought on target CPM through Google Ads. Non-skippable in-stream ads complement TV campaigns and incremental reach. Download Google Ads Video Certification Exam Answers (PDF)
Leigh’s meeting a makeup distributor ready to launch a new line of mascara. She’s convinced them to use YouTube to spread their messaging and believes Customer Match, which uses customer data provided for marketing purposes, is the right audience solution for their effort. But the client is confused about how the Customer Match process works. Leigh breaks it down into a three-step process to make it easier to understand. What’s the three-step Customer Match process?
Parse data, format files, and create reports Upload data, match the data, and create audience lists Create fields, file translation, and input customer roles Categorize inputs, distribute values, and assign traits Download Google Ads Video Certification Exam Answers (PDF)