Google Ads Video Answers

How does an advertiser benefit from using Google Surveys?

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  • Google Surveys can see what people are searching for and find related topics.
  • Google Surveys can validate the advertiser’s idea through the world’s largest focus group.
  • Google Surveys can discover the top questions the advertiser’s target audience is
  • Google Surveys can plan an ad campaign by trendspotting and nowcasting.

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Which storytelling methods does Google recommend for use within your YouTube campaigns?

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Focus, animated shot, the best-case Tease/amplify/echo, direct shot, the follow-up Wide shot, tight shot, the close-up Contrast/context/color, immersive shot, the payoff Download Google Ads Video Certification Exam Answers (PDF)
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In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?

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TrueView for action ad formats use Smart Bidding to optimize for specific website actions. To do this, what must be enabled in your Google Ads account?

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