True Or False? A Benefit Of Organic Content Promotion Is That It Allows You To Show Your Content To A Highly Specific Audience.

Your Boss Asks You To Report On How Your Content Campaign Has Contributed To His Lead Generation Goals. What Metric Do You Report On To Demonstrate Its Contribution?

Total leads generated from your campaign Increase of brand awareness Returning blog subscribers generated from your campaign Social engagements Download HubSpot Content Marketing Certification Exam Answers (PDF)

What Does An UTM Parameter Help You Identify?

Lifecycle stage Lead attribution Company name Content medium Download HubSpot Content Marketing Certification Exam Answers (PDF)

Every Content Brainstorm Needs The Following EXCEPT:

A moderator A clear agenda At least five people Visual aids Download HubSpot Content Marketing Certification Exam Answers (PDF)