Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent. Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction. The customer journey has become more direct, so setting bids should be based on general user behavior. Cross-referencing data with context to establish intent […]
More relevance will help you test those combinations. Greater flexibility will help you test those combinations. Longer funnels will help you test those combinations. Lower eCTR will help you test those combinations. Less click fraud will help you test those combinations. The correct answer is: More relevance will help you test those combinations. Greater flexibility […]