- Target return on ad spend (tROAS)
- Target impression share
- Maximize clicks
- Maximize conversions
Download Google Ads Search Certification Exam Answers (PDF)
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Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads? (Choose three.) Select All Correct Responses
A mention of prices, promotions, and exclusive offers A variety of emoji to catch the attention of potential customers Encouraging potential customers to take action Highlighting what makes his business unique More landing pages to visit The correct answer is: A mention of prices, promotions, and exclusive offers Encouraging potential customers to take action Highlighting […]
Steven is an advertising executive at a large auto parts company. He uses his Google Ads Recommendations page to help him with strategies to optimize his Google Search Ads campaigns. One reason Steven values the optimization score is because it makes it possible for him to do what?
Apply recommendations across multiple layers of his advertising strategy Stay focused on certain keywords Make use of the expanded daily update frequency Receive information on general trends Download Google Ads Search Certification Exam Answers (PDF)
Samira recently opened an online potted plant store and needs to promote it. She chose Google Ads because it offers advertisers different campaign types that determine where ads will appear and the format in which they’ll be displayed when viewed. What Google campaign type will help her reach her most valuable audience?
TV campaigns, which promote her products directly to consumers while they’re watching their favorite network and cable TV programs. Shopping campaigns, which promote her products by giving consumers detailed information about what she’s selling before they click her ad. Social media campaigns, which showcase her products to users while they browse their favorite social-media platforms. […]