Google Ads Search Certification Answers

A Search ad’s auction-time ad quality is affected by three factors. What are they? Select 3 Correct Responses

Sara TaylorComments Off on A Search ad’s auction-time ad quality is affected by three factors. What are they? Select 3 Correct Responses
  • Ad relevance affects auction-time ad quality.
  • Bidding strategy affects auction-time ad quality.
  • Ad landing page experience affects auction-time ad quality.
  • Expected clickthrough rate affects auction-time ad quality.
  • Ad Rank affects auction-time ad quality.

The correct answer is:

  • Ad relevance affects auction-time ad quality.
  • Ad landing page experience affects auction-time ad quality.
  • Expected clickthrough rate affects auction-time ad quality.

Related Post
Google Ads Search Certification Answers

Tim is looking to buy a new skateboard. He goes to Google Search to research and purchase the best skateboard he can find. Organize the following steps in the logical order to describe how Tim’s interaction with Google Search Ads would occur from start to finish.

Knowledge Glass

Tim searches for “best skateboards”. Tim scans the search results. Tim launches a Google Search ad. Tim browses different skateboards on the website he navigated to. Tim makes a purchase from the website he navigated to. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google Ads auction?

Sara Taylor

The ad will lead to a higher cost-per-click for the advertiser. The higher expected click-through rate will lead to a higher Ad Rank. The advertiser will receive more bids in the auction. The quality of the ad will ensure the ad’s cost-per-click will be reduced by at least 40%. The correct answer is: The higher […]
Google Ads Search Certification Answers

Brenda’s working on improving a Google Search Ad’s Quality Score so it potentially gets a better ad rank and performs better in the ad auction. What change to Brenda’s ad might improve the Ad Rank?

Sara Taylor

Making the headline bold to potentially improve the eCTR. Using colors in the message text to improve Quality Score. Incorporating an image to make the ad more enticing. Adding seasonal messaging during the holiday season. The correct answer is: Adding seasonal messaging during the holiday season.