You Should Do All Of The Following Activities During The Connect Phase Of Your Inbound Sales Strategy EXCEPT:

Your Teammate Creates An Outreach Sequence With 10 Steps In It And Asks You If You Think That’s A Good Length. How Do You Respond?

“That’s a good start, but you should probably plan on creating a few additional steps.” “That’s probably good. 10 is usually the right number of steps to have.” “That’s probably too many steps. It’s generally best to end a sequence at five steps because you won’t get many additional responses after the fifth attempt.” “Hard […]

How Quickly Should You Contact Inbound Leads?

Preferably within minutes of receiving the lead. Preferably within a day or two of receiving the lead. Not too quickly, so you don’t seem overeager. On a weekly cadence, since these leads are unlikely to lose interest in your offering. Download HubSpot Inbound Sales Certification Exam Answers (PDF)

Where In Your Presentation Should You Present Case Studies On Other Companies You’ve Worked With?

At the beginning of the presentation, to build credibility. At the end of the presentation, to encourage commitment. Throughout the presentation, to add continuity. Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation. Download HubSpot Inbound Sales Certification Exam Answers (PDF)