When It Comes To Inbound Best Practices, You Personalize For:

Fill in the blank. _________ of consumers have discontinued communications with a company because of irrelevant promotions or messages.

94% 74% 77% 85 Download HubSpot Inbound Certification Exam Answers (PDF)

What Kinds Of Information Does Your Sales Team Likely Need Included In Each Persona?

The size of the target market represented by each persona. The full name, title, and direct phone number of the persona so they can reach out and initiate a sales conversation. The goals and challenges the persona typically has that your product can help with. They’re quota for the number of sales they need to […]

True Or False? If A Lead Flow Only Asks For A Visitor’s Email Address, That’s Enough Information To Create A Useful Record In The CRM.

An email address is enough information for the CRM to create a contact record where you’ll be able to see a full history of the pages that the visitor has viewed on your website. The CRM may also be able to find company information about the person and create a company record based on their […]