Google Ads Display Certification Answers

You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you cannot exceed. Why is Google Ads a viable option?

Knowledge GlassComments Off on You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you cannot exceed. Why is Google Ads a viable option?
  • Google Ads allows you to cap the number of ads you pay for, based on your business.
  • Google Ads guarantees phone calls to your business.
  • Google Ads offers separate auctions for low budgets.
  • Google Ads gives you control over your budget.

Download Google Ads Display Certification Exam Answers (PDF)

Related Post
Google Ads Display Certification Answers

Viktor’s been tracking the conversions in his Display campaign for the last 30 days. He’s had 24 conversions over that time, and plans to use target return on ad spend (ROAS) as his automated bidding strategy. Which type of automated bidding strategy will Viktor be using?

Knowledge Glass

Conversion-focused bidding Revenue-focused bidding​ Consideration-focused bidding Awareness-based bidding Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

What’s an advantage of using Responsive Display Ads?

Knowledge Glass

They offer greater control over the way your ads look and feel. They’re limited to banner-eligible slots. They will automatically create ads from your images, videos, headlines, logos, and descriptions. They help publishers deliver a faster experience using AMP. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Match each business objective with the Google Ads campaign type that best meets it. (Each campaign type can be used only once.)

Knowledge Glass

To advertise a business’s online and local inventory and boost website or store traffic.​ To increase engagement, app installs, and in-app actions (like signing up for a newsletter). To increase exposure and reach audiences with specific interests across the web. Shopping campaign (1) Display campaign (3) App campaign (2) Download Google Ads Display Certification Exam Answers (PDF)