Google Ads Search Certification Answers

Your client is new to Google Ads and is trying to understand the basics of Google Search ads. Which components would you highlight for your client as the foundation of Google Search ads?

Sara TaylorComments Off on Your client is new to Google Ads and is trying to understand the basics of Google Search ads. Which components would you highlight for your client as the foundation of Google Search ads?
  • You’d highlight queries, the ad formats, and keywords.
  • You’d highlight AI capabilities, bid strategies, and creatives.
  • You’d highlight queries, marketing goals, and Search ads.
  • You’d highlight targeting, ad formats, and bid strategies.

The correct answer is:

  • You’d highlight targeting, ad formats, and bid strategies.

 

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Google Ads Search Certification Answers

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They help advertisers reach the right user, at the right price, with relevant ads. They remove the need for marketers to optimize Search campaigns. They automatically generate headlines based on advertisers’ websites. They help save time so marketers can reinvest in their most important priorities. The correct answer is: They help advertisers reach the right […]
Google Ads Search Certification Answers

Out of the following methods, which is best suited for implementing and testing broad match successfully on broad match campaigns intended to help analyze conversion data?

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Using Google Ads’ Keyword Match Types feature in order to see how your broad match keywords are being matched. Using the Keyword Planner to find new keywords relevant to your target audience and business. Implementing broad match keywords and setting up a One-Click Experiment Apply. This automatically will generate an experiment that follows all experiment […]
Google Ads Search Certification Answers

Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**). Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?

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