Search Ads 360 Certification

Your client, a pet food manufacturer, uses Google Analytics 4 (GA4) to track conversions of their new cat food product. GA4 then passes that data back to Search Ads 360. How does this client benefit from using GA4?

Sara TaylorComments Off on Your client, a pet food manufacturer, uses Google Analytics 4 (GA4) to track conversions of their new cat food product. GA4 then passes that data back to Search Ads 360. How does this client benefit from using GA4?
  • GA4 applies budget bid strategies.
  • GA4 tracks performance.
  • GA4 automates workflows.
  • GA4 optimizes keyword creations.

The correct answer is:

  • GA4 automates workflows.

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Search Ads 360 Certification

For clients, what’s one benefit of using Google Analytics 4 (GA4) to pass data back to Search ADs 360?

Sara Taylor

It tracks performance. It automates workflows. It applies budget bid strategies. It optimizes keyword creations. The correct answer is: It automates workflows.
Search Ads 360 Certification

What products are currently compatible with Google Ads auction-time bidding in Search Ads 360?

Sara Taylor

Performance Max, Shopping, Display Shopping, Performance Max, Display Shopping, Performance Max, Search Performance Max, Search, Display The correct answer is: Shopping, Performance Max, Search
Search Ads 360 Certification

What are three key functionalities of Search Ads 360?

Sara Taylor

It provides granular insights across an account; uses AI to provide insights into user behavior and identify trends over time to customize campaigns; and has deep integrations across other Google products. It provides granular insights across an account; offers audience-targeting capabilities; and creates, manages, and reports on campaigns, ad groups, and keywords across accounts. It […]