HubSpot Reporting Certification Answers

You want to create a new contact property where your existing customers can specify their preferred flavor of birthday cake. Which of the following would NOT be a recommended field type to store this categorical data under?

Sara TaylorComments Off on You want to create a new contact property where your existing customers can specify their preferred flavor of birthday cake. Which of the following would NOT be a recommended field type to store this categorical data under?
  • Single Checkbox
  • Dropdown Select
  • Multiple Checkbox
  • Single-Line Text

The correct answer is:

  • Single-Line Text

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HubSpot Reporting Certification Answers

True or false? Events are mutable.

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True False The correct answer is: False
HubSpot Reporting Certification Answers

Customer journey analytics uses which type of data?

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First-party data Second-party data Third-party data Fourth-party data The correct answer is: First-party data
HubSpot Reporting Certification Answers

When should you mark steps as optional in your customer journey analytics reports?

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As soon as you build your customer journey analytics reports In a customer journey analytics report, only after you’ve implemented a conversion rate optimization strategy at your organization In a customer journey analytics report, only after you have a working hypothesis about your conversion path You should never mark steps as optional in customer journey […]