True Or False? You Should Create A Separate Hero Statement For Each Of Your Personas.

Why Are Smarketing Meetings An Important Part Of A Sales Enablement Strategy?

They maintain alignment between marketing and sales. They provide a place to recognize high achievers. The provide a place for reporting to upper management. All of the above. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

Evaluate This Hero Statement: Super Veggie Juice Co. Is A Hero To People Who Want To Eat Healthy But Don’t Have The Time To Cook And Eat Vegetables.

The persona isn’t specific enough. The job to be done isn’t specific enough. Both A and B. No change needed Download HubSpot Sales Enablement Certification Exam Answers (PDF)

What Is An Ideal Customer Profile?

A checklist of the most basic attributes someone needs to have in order to be successful as your customer. A story that explains how people go from being a prospect to being your customer. A description of a particular customer you want all of your prospects to be similar to. A way of organizing the […]