True Or False? You Should Create A Separate Hero Statement For Each Of Your Personas.

Fill In The Blanks: You Need To Figure Out Your _____ Before You Can Implement A _____.

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What Is A Buyer Persona?

A semi-fictional representation of your ideal customer based on data. The demographic information of a particular sales prospect. A categorization of leads that indicates how “sales ready”? they are. A story that describes your sales process from the buyer’s point of view. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

The Internet Has Changed The Power Dynamics Between Buyers And Sellers. How Does Sales Enablement Help Businesses Use This Change To Their Advantage?

By helping sales teams focus on the prospects who are most interested in buying. By making the company’s outreach efforts harder to ignore. By making the business’s website more “mobile friendly.”? By increasing the volume of sales emails the company sends out. Download HubSpot Sales Enablement Certification Exam Answers (PDF)