Fill In The Blanks: You Need To Figure Out Your _____ Before You Can Implement A _____.

The Internet Has Changed The Power Dynamics Between Buyers And Sellers. How Does Sales Enablement Help Businesses Use This Change To Their Advantage?

By helping sales teams focus on the prospects who are most interested in buying. By making the company’s outreach efforts harder to ignore. By making the business’s website more “mobile friendly.”? By increasing the volume of sales emails the company sends out. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

If The Leads Your Marketing Team Produces Are Consistently Low Quality, Which Of The Following Is The BEST Way To Improve Your Lead Quality?

Optimize your messaging to stop attracting the wrong people. Lower your lead qualification standards. Nurture the leads until they’re a better fit. Generate a higher number of leads so that more good-fit leads will be brought in. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

What Does A Sales And Marketing Service-Level Agreement (SLA) Require Sales To Do?

Contact the leads marketing generates within a certain timeframe. Contact a certain percentage of the leads marketing generates. Close a certain number of deals. Nothing — the SLA outlines the service marketing will provide to sales. Download HubSpot Sales Enablement Certification Exam Answers (PDF)