True Or False? Inbound Means Creating Marketing And Sales That People Love By Providing Helpful Content And Resources That Attract People To You.

What Does It Mean To Ask A Customer About Their “Watering Holes”??

Ask them where they learn new things related to their job. Ask them what distracts them from achieving their goals. Ask them what their hobbies are. Ask them what refreshes them when they feel frustrated. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

What Is A Buyer Persona?

A semi-fictional representation of your ideal customer based on data. The demographic information of a particular sales prospect. A categorization of leads that indicates how “sales ready”? they are. A story that describes your sales process from the buyer’s point of view. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

Evaluate This SLA: Marketing Will Generate Five Qualified Leads Each Month, And Sales Will Contact Each Of Them Within 12 Hours.

This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)