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Google Ads Video Answers

Which bidding strategy works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization?

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Target cost-per-lead (tCPL) Target cost-per-view (eCPV) Target cost-per-click (CPC) Target-cost-per-acquisition (tCPA) Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Jana Is Building New Creatives For Her YouTube Campaign, Following The ABCDs Of YouTube Advertising. Her Creatives Use Real People In A Fast-Paced Setting To Attract Viewers. Audio And Video Communicate Her Logo And Brand Messaging. She’s Created A Connection Using Action To Evoke Excitement In Her Viewers. What Recommendation From The ABCDs Has She Yet To Implement?

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She’s yet to direct her viewers on the specific actions they should take after viewing. She needs to create a domain username and password for Performance Planner. She hasn’t created a website page to house the YouTube video on a separate server. She hasn’t set up the billing for the account that contains the YouTube […]
Google Ads Video Answers

Which is a key benefit of TrueView discovery?

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It optimizes delivery to users who are most likely to buy. It drives users to click a link or take action on an ad. It helps advertisers maximize views. It reaches users scrolling down the YouTube home page. Download Google Ads Video Certification Exam Answers (PDF)