Google Ads Search Certification Answers

Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “”all-inclusive vacation Paris.”” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?

Knowledge GlassComments Off on Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “”all-inclusive vacation Paris.”” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?
  • Best all-inclusive vacation
  • All-inclusive family Paris vacation
  • All-inclusive vacation
  • All-inclusive Paris holiday

Download Google Ads Search Certification Exam Answers (PDF)

Related Post
Google Ads Search Certification Answers

Which method should you use to implement and test broad match successfully on broad match campaigns to help analyze conversion data?

Sara Taylor

You can use the Conversion Tracking feature in Google Ads to track the number of conversions that are generated by your broad match keywords. You can use the Keyword Planner to find new keywords that are relevant to your business and your target audience. You can implement broad match keywords by setting up a One-Click […]
Google Ads Search Certification Answers

When visibility is the campaign goal, which bidding strategy should an advertiser choose?

Knowledge Glass

Enhanced cost-per-click (eCPC) Maximize Conversions Target impression share Maximize clicks Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

How can Smart Bidding with broad match help marketers?

Sara Taylor

It helps make sure they’re using their budget to determine which auctions to compete in so they’re only competing in the right auctions, at the right bid, for the right user. It uses landing pages to determine which auctions they should compete in so they’re competing in the right auctions, at the right bid, for […]