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Google Ads Video Answers

Which of YouTube’s consideration and interest ad formats are skippable ads, bought on a cost-per-view basis?

April 6, 2020Knowledge GlassComments Off on Which of YouTube’s consideration and interest ad formats are skippable ads, bought on a cost-per-view basis?
  • Outstream video ads
  • TrueView in-stream ads
  • Customer Match ads
  • TrueView discovery ads

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In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?

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Call-to-action and Disrupt Connect and Direct ​Callout and Distract Callout and Divert Download Google Ads Video Certification Exam Answers (PDF)

Google Ads Video Answers

What’s one of Google and YouTube’s awareness products? (Duplicate 2)

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Google Ads Video Answers

What are two examples of the Intent audience solution, Life Events? (Choose two.)

April 6, 2020Knowledge Glass

A home-decor advertiser who wants to reach people who recently bought a home. A real-estate advertiser who wants to reach people who recently graduated from medical school. A wedding-planner advertiser who wants to reach people currently researching wedding dresses. A fly-fishing advertiser who wants to reach people currently in the market for waders. A baking-supply company that […]

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Which of YouTube’s consideration and interest ad formats enable advertisers to reach their audiences when they see interesting new content on the YouTube home feed?
Which of YouTube’s awareness ad formats uses a skippable in-stream format?

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