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Google Ads Display Certification Answers

Which group would you be able to reach with a Google Display campaign using demographic targeting?

April 4, 2020Knowledge GlassComments Off on Which group would you be able to reach with a Google Display campaign using demographic targeting?
  • Certified netware engineers
  • College students
  • 27-year-old men
  • Residents of a certain city

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Colin wants to get the word out about his newest product. He’s planning to create a Google Display campaign with building awareness as his marketing objective. Why would Colin choose “Build awareness” as his marketing objective?

January 26, 2021Knowledge Glass

He wants to get his newest product in front of as many people as possible. He wants to create dynamic call-only ads to reach specific audiences. He wants to use Google’s automation technology to grow direct sales of his products. He wants to engage users who intend to purchase his products and are actively researching […]

Google Ads Display Certification Answers

When a Responsive Display Ad is automatically assembled, what’s adjusted to fit the ad slot?

April 5, 2020Knowledge Glass

Size, appearance, and format Format, appearance, and external links Format, image sizes, and external links Size, external links, and font Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Mary feels confident managing Google Search campaigns and is interested in extending her marketing reach with the help of Google Display ads. She’s trying to decide whether to create a Standard Display campaign or a Smart Display campaign. Why would Mary choose Standard Display campaigns over Smart Display campaigns?

April 5, 2020Knowledge Glass

She prefers minimal input and relies on automated solutions. She’s interested in in-depth reporting without managing the campaigns. She wants full control over all aspects of her Display campaigns. She wants to deliver both Search and Display Ads from the same campaign. Download Google Ads Display Certification Exam Answers (PDF)

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Which statement is true about Responsive Display Ads?
Which factors should an advertiser consider when deciding on a bidding strategy?

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