Which bidding strategy works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization?

Myra’s newest client uses a CRM to keep track of customer information. They’d like to use this data to engage past customers with a YouTube campaign promoting their newest product line. Which Intent audience solution on YouTube should Myra select for this campaign?

Customer Match and Similar Audiences Consumer Direct and New audiences Ideal Candidate and CRM audiences General Purchase and Return audiences Download Google Ads Video Certification Exam Answers (PDF)

What are the tested benefits of bumper ads?

Bumper ads are half the cost, easier to create, and they last forever. Bumper ads are auto-generated, run in all languages, and guarantee results. Bumper ads are effective, efficient, and help businesses reach new people. Bumper ads have higher resolution, faster load times, and more impressions. Download Google Ads Video Certification Exam Answers (PDF)

Dan owns a farm supply store that sells plows to farmers. His suppliers released a new plow, and he wants to get the word out to his existing customers using Google Ads. He’s got the information needed to create a Customer Match audience, but he’s not sure where he needs to upload this information. Where does Dan upload customer information, such as e-mail addresses, to start the Customer Match process?

Google Play and Display Pack 360 Google Drive and YouTube Premium Google Ads and Display & Video 360 Google Lens and Search & Display Download Google Ads Video Certification Exam Answers (PDF)