When using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing?

When a visitor’s location cannot be determined, which of the following rules is displayed?

The first country smart rule that you created. The country smart rule that is closest to their approximate location. The default content with no smart rules. Your HubSpot account’s default country setting. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

Which is NOT a way to ensure that the results from usability testing are consistently reliable?

Don’t hint at or imply that there is a right or wrong answer Coach your users during testing so that they get to the right end goal. Use a script to ensure that your questions stay the same. Record all tests so that you don’t have to rely on memory. Download Hubspot Contextual Marketing Certification […]

True or false? You can use personalization tokens in email subject lines.

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)