HubSpot Contextual Marketing Certification

When segmenting by lifecycle stage, what is the first thing to decide?

Knowledge GlassComments Off on When segmenting by lifecycle stage, what is the first thing to decide?
  • Decide what existing content maps to each lifecycle stage.
  • Decide what qualifies a user for being in each lifecycle stage.
  • Create default content to use for each lifecycle stage.
  • Create smart lists to label contacts as those lifecycle stages

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HubSpot Contextual Marketing Certification

Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

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Your site’s layout. The elements in your site’s footer. Your site’s navigation. Your site’s style. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)
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The most important purpose of a website with a good user experience is:

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How many common user questions should each page attempt to answer at one time?

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None – your site pages should direct users to landing pages with the answers. One – keep each page clear and focused. As many answers as you can fit onto the page. Five – make sure to answer who, what, when, where and why questions on each page. Download Hubspot Contextual Marketing Certification Exam Answers […]