Fill in the blank: When describing the purpose of content, what is missing? ‘To entertain, to inspire, to _______ and to convince’.

Which Of The Following Actions Would Be Most Effective For A Business To Take In Order To Help Them Progress Towards Achieving Their Content Marketing Goals?

Personalising content to make each customer feel important, taking into account available data about each individual customer. Reducing the number of channels used for content marketing to only those channels with the highest referral numbers, thus saving money Identifying audiences who view their content, and ensuring those specific audiences get targeted in the future, with […]

What Is One Of The Benefits Of Using Templates For Your Email Marketing Campaigns?

You can reuse the same template They are always free You can duplicate the design of your website Templates work better on mobile Download Google Digital Garage Certification Exam Answers (PDF)

When adapting your website for customers who speak a different language, what should you do?

Have a ‘translate’ button that pulls a translation from an external provider Translate your content with consideration to particular words and phrases Translate your content directly, word for word Localise the name of the business owners Download Google Digital Garage Certification Exam Answers (PDF)