Google Digital Garage Certification

What does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested in your product/service.’

Knowledge GlassComments Off on What does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested in your product/service.’
  • Marketing channels
  • Demographics
  • Audience segmentation
  • Group dynamics

Download Google Digital Garage Certification Exam Answers (PDF)

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Google Digital Garage Certification

Which Search Query Would Trigger An Ad Based On This Keyword: [London Portrait Photographer]?

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Portrait photographer London London photographer London portrait photographer Photographers in London Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

Why Is It Important That You Set Goals When Planning Your Display Ad Campaigns?

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To help determine the best way to collate customer data To help determine the performance and allow for optimisation To help determine where your budget will be spent To help determine the performance of your competition Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

What is the name of the process that describes what happens when a customer is taken to a separate site to complete a transaction before being sent back to the original site again?

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Second-party payment processing Third-party payment processing External payment processing Internal payment processing Download Google Digital Garage Certification Exam Answers (PDF)