Google Digital Garage Certification

What does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested in your product/service.’

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  • Marketing channels
  • Demographics
  • Audience segmentation
  • Group dynamics

Download Google Digital Garage Certification Exam Answers (PDF)

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Google Digital Garage Certification

Why is social media a great tool for your business to build trust and engagement with your audience?

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You can share offers and discounts exclusively to your following You can share blogs from other businesses to cover more than what you do You can share honest reviews about your product or service You can connect with customers at any time of the day Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

Websites are hosted on a server and each of these servers has its own unique IP address. What does the ‘IP’ stand for?

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Internet Position Internet Placement Internet Privatisation Internet Protocol Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

Which of the following can help you gain visibility in search engines?

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Adding relevant content that highlights the location of your business Including your address on your Twitter account Optimising your site for desktop devices only Adding a list of shops local to you on your website Download Google Digital Garage Certification Exam Answers (PDF)