Fill in the blank: When describing the purpose of content, what is missing? ‘To entertain, to inspire, to _______ and to convince’.

Which of these is an important factor in the paid search auction system?

How famous your brand name is How cool your logo is How long your business has been around How relevant your ads are Download Google Digital Garage Certification Exam Answers (PDF)

What should a business do first, when considering going into a new market?

Hire an agency to translate its website into the local language Open a new office in the capital city Determine its ability to deliver products and review all tax and legal information Invest in major ad campaigns to raise brand awareness Download Google Digital Garage Certification Exam Answers (PDF)

What’s The First Step In The Search Engine Optimisation Process For Your Website?

Off-site optimisation Keyword research Writing fresh content Setting an ad budget Download Google Digital Garage Certification Exam Answers (PDF)