Fill the blanks: When advertising internationally, you should make your business ______ to the new market, consider the ___________ and any possible ___________ implications.

Which of the following is an accurate definition of what a content marketing campaign involves?

Creating and posting content ad-hoc when you have the time The creation of time-sensitive content that can be published through various channels Regularly emailing customers with news about a business’s products or services The creation and promotion of online materials with the goal of increasing interest in a product or service Download Google Digital Garage Certification Exam Answers (PDF)

Why Is It Important That You Set Goals When Planning Your Display Ad Campaigns?

To help determine the best way to collate customer data To help determine the performance and allow for optimisation To help determine where your budget will be spent To help determine the performance of your competition Download Google Digital Garage Certification Exam Answers (PDF)

When adapting your website for customers who speak a different language, what should you do?

Have a ‘translate’ button that pulls a translation from an external provider Translate your content with consideration to particular words and phrases Translate your content directly, word for word Localise the name of the business owners Download Google Digital Garage Certification Exam Answers (PDF)