Google Ads Display Certification Answers

What’s a characteristic of Responsive Display Ads?

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  • They let you create ads that serve in all ad slot sizes.
  • They offer greater control over the way your ads look and feel.
  • They enable publishers to deliver a faster experience using AMP.
  • They help limit ads to banner-eligible slots.

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Which bidding strategy has the potential to meet Marta’s needs?

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Target return on ad spend (Target ROAS) Target cost-per-acquisition (tCPA) Target impression share Maximize clicks Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

What does a Responsive Display Ad use in its machine-learning model to determine the optimal combination of assets for your ad slot?

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Predictions built from ad portfolio data, aggregated across benchmark businesses. Predictions built from your performance history. Predictions built from files exported from your CRM. Predictions built from performance data across your industry. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

What’s an advantage of the reach of Responsive Display Ads?

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They automatically adjust your creative asset’s size, appearance, and format to fit just about any native or non-native ad slot. They automatically adjust your creative asset’s size, appearance, and format to meet your exact branding requirements. They allow you to manually adjust their size, appearance, and format to meet your exact branding requirements. They allow you to […]