A description of your ideal buyer that sounds like it’s talking about an individual person but is based on aggregated information about your target market. An individual prospect that your company has identified as a good fit for your offering who will likely be receptive to outreach from your teams. A list of demographic information […]
Identify questions that might be asked Identify topics you need to have information on Identify topics you may have information on, and what types of questions may be asked Identify content for your blog and marketing pages that would be used to generate leads Download HubSpot Inbound Certification Exam Answers (PDF)