True Or False? Affinity Audiences Allows Advertisers To Reach People Who’re Actively Researching And Intending To Buy The Products Or Services They Offer.

Thelma is the marketing director for an online toy store. She’s creating a Display campaign to reach parents between the ages of 25 to 34. Which targeting option should Thelma select to achieve her marketing goal?

Demographic targeting Affinity audiences In-Market audiences Custom Affinity audiences Download Google Ads Display Certification Exam Answers (PDF)

Bill wants to reach valuable, relevant audiences and engage with them quickly and often with his ads. How will creating a Display Ads campaign allow him to reach his goal?

It allows him to reach over 90% of global internet users across more than three million apps and websites. It allows him to identify valuable audiences and collect statistical usage data from the websites where his ad appears. It allows him to select for new audiences and scale down his advertising to appear on specific […]

Which type of automated bidding strategy is enhanced cost-per-click (ECPC)?

Conversion-focused bidding Revenue-focused bidding Awareness-based bidding Consideration-focused bidding Download Google Ads Display Certification Exam Answers (PDF)