The appropriate bid can often be a static target that’s challenging to reach. The customer journey has become more complex and therefore bids should be based on general user behavior. If you don’t bid efficiently, you could miss valuable conversions. User intent and likelihood to complete valuable actions for your business don’t vary based on […]
Testing and reporting on the speed of Brian’s websites Key aspects of his accounts, including statistics, settings, and industry trends Judging ad popularity on social media Comparing Brian’s sales with ad serving data Download Google Ads Search Certification Exam Answers (PDF)
Jimmy’s ads will appear at a lower rate when users search for the television brand. Common misspellings and synonyms of his keywords will still allow his ads to be shown. His ads won’t be shown to users searching for the uncarried brand. Ads for Jimmy’s business will be shown to the widest possible audience. Download […]