- Demographic targeting
- Custom Affinity audiences
- In-Market audiences
- Affinity audiences
Download Google Ads Display Certification Exam Answers (PDF)
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Mary manages Google Search campaigns and would like to extend her reach with Google Display ads. She’s trying to decide whether to create a Standard Display campaign or a Smart Display campaign. Why would Mary choose Standard Display campaigns over Smart Display campaigns?
She prefers more control over all aspects of her Display campaigns. She wants to deliver both Search and Display Ads from the same campaign. She prefers to offer minimal input and relies on automated solutions. She wants the same level of results without managing the campaigns. Download Google Ads Display Certification Exam Answers (PDF)
Felix wants to start showing his Google Display Ads to a narrower audience with the help of demographic targeting. Which two types of data are included in demographic targeting? (Choose two.)
Postal code Age Gender Location Occupation Download Google Ads Display Certification Exam Answers (PDF)
How does Google Display ads grow marketing results for advertisers?
It calculates the number of times an ad is effectively run on test websites, then shows the ad on all relevant websites. It focuses a campaign on either Gmail, TrueView, or Chrome to better isolate specific audiences. It determines a user’s primary marketing objective and enables the features that will best achieve it. It harnesses […]