True or false? The buyer’s journey is only used by your marketing team.

What Is The Relationship Between The Inbound Methodology And The Concept Of A Flywheel?

The inbound methodology has arrows to show the direction your flywheel should spin. The inbound methodology is round to help you visualize your company as a flywheel. The only way to make your company operate like a flywheel is to use inbound techniques. The inbound methodology represents a funnel that exists in one part of […]

What Is The Purpose Of The Delight Stage Of The Inbound Methodology?

To exceed expectations To provide an outstanding experience every time a prospect or customer interacts with your company To go the extra step to ensure a prospect or customer accomplishes what they set out to do All of the above Download HubSpot Inbound Certification Exam Answers (PDF)

This Call-To-Action Isn’t Performing As Well As It Should. What Is The First Thing To Assess About The Call-To-Action?

The offer and its relevance to the page content The placement of the call-to-action on the page How the design does or does not grab attention Whether or not the call-to-action has an action verb Download HubSpot Inbound Certification Exam Answers (PDF)