Order the audience lists from highest to lowest potential. (The highest potential should be on top.) Reached the checkout page but did not complete the purchase. Added an item to the shopping basket but then abandoned it. Visited the website in the past 7 days but did not convert. Visited the website in the past […]
If the search terms are related to the keyword, their ad will appear. If the search terms have the same meaning as the keyword, their ad will appear. If the search terms contain all three of the exact keywords, their ad will appear. If the search terms include the keyword’s meaning, their ad will appear. […]
The user interface for Dynamic Search Ads excludes all manual controls. Dynamic Search Ads require no initial user configuration. Destination URLs are automatically kept up-to-date. Dynamic Search Ads don’t have to undergo the bidding process. Machine learning helps automatically find new keywords. Download Google Ads Search Certification Exam Answers (PDF)