Google Ads Search Certification Answers

Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What type of automated bidding strategy would be best for Priya’s campaign?

Sara TaylorComments Off on Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What type of automated bidding strategy would be best for Priya’s campaign?
  • Enhanced cost-per-click (eCPC)
  • Target impression share
  • Maximize clicks
  • Target return on ad spend (tROAS)

The correct answer is:

  • Maximize clicks.

Related Post
Google Ads Search Certification Answers

Helen’s Heating and Air (HHA) wants to encourage interest in their new smart refrigerators. They know that WidgetCo also sells smart refrigerators. HHA’s marketing manager creates the broad match keyword “refrigerator,” and adds “WidgetCo” as a negative keyword. Which two searches may prompt the ad? (Choose two.)

Knowledge Glass

WidgetCo customer support Refrigerator reviews WidgetCo Smart refrigerator reviews Energy-efficient fridge WidgetCo refrigerator installation Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Where is the bid status, performance trend over time, and conversion delay reporting found?

Sara Taylor

In the bidding keyword report In the performance strategy planner In the bid strategy report In the auction analysis The correct answer is: In the bid strategy report.
Google Ads Search Certification Answers

An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?

Sara Taylor

Brand awareness and reach Sales Leads Product and brand consideration The correct answer is: Leads.