HubSpot Sales Enablement Certification

Which Of The Following BEST Describes A Sales And Marketing Service-Level Agreement (SLA)?

An agreement between sales and marketing that requires certain actions from each team. A document that outlines the service marketing will provide to sales. A document that outlines the service sales will provide to marketing. A plan for marketing and sales to work together on content creation. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

HubSpot Sales Enablement Certification

Which Of The Following Is NOT A Benefit Of Implementing A Sales And Marketing Service-Level Agreement (SLA)?

A single leadership team over sales and marketing. Increased accountability between sales and marketing. Increased alignment between sales and marketing. Clearer goals for sales and for marketing. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

HubSpot Sales Enablement Certification

What Does A Sales And Marketing Service-Level Agreement (SLA) Require Marketing To Do?

Provide sales with a certain number of qualified leads. Produce a certain amount of content. Attract a certain number of visitors. Nothing — the SLA outlines the service sales will provide to marketing. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

HubSpot Sales Enablement Certification

Evaluate This SLA: Marketing Will Generate 2,000 Qualified Leads Each Month, And Sales Will Contact Each Lead As Soon As Possible.

This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

HubSpot Sales Enablement Certification

Evaluate This SLA: Marketing Will Generate Five Qualified Leads Each Month, And Sales Will Contact Each Of Them Within 12 Hours.

This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

HubSpot Sales Enablement Certification

If Your Service-Level Agreement Requires Your Marketing Team To Produce More Leads Than They Normally Do, What Is The FIRST Thing You Should Do?

Evaluate your marketing resources to see if they can be reallocated into higher-performing assets. Recalculate the SLA to make it more reasonable. Hire more marketers. Implement a marketing automation platform to accelerate your marketing processes. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

HubSpot Sales Enablement Certification

What Is A Judicial Branch?

A small group of leaders who review every lead sales rejects. A small group of salespeople who determine whether the leads marketing is creating are qualified properly. A small group of marketers who monitor sales activity to make sure qualified leads are getting contacted promptly. The core group of attendees at smarketing meetings. Download HubSpot […]