Google Ads Search Certification Answers

Once you have implemented broad match and Smart Bidding, what three campaign best practices should you follow?

Sara TaylorComments Off on Once you have implemented broad match and Smart Bidding, what three campaign best practices should you follow?
  • Use of contextual signals
  • Use cross-device reporting
  • Paying attention to negative keyword targeting
  • Monitoring of Quality Score
  • Use of responsive search ads

The correct answer is:

  • Paying attention to negative keyword targeting
  • Monitoring of Quality Score
  • Use of responsive search ads

Related Post
Google Ads Search Certification Answers

Marco owns a company that installs smart-home accessories. His employees recently completed specialized training on installing specific units for garage doors. He wants to capitalize on his employees’ new skills. How could a Google Search campaign benefit his business?

Knowledge Glass

His ad may appear when people research similar installation options. His ads will be shown at random, thereby generating new cold leads. His ads will be displayed on related industry websites. His website will appear higher in organic ranking. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?

Sara Taylor

Using phrase match Using exact match Using broad match Using keyword targeting The correct answer is: Using exact match.
Google Ads Search Certification Answers

When creating an ad, how does Greg know what it will look like to his potential customers?

Knowledge Glass

Greg can see previews of all his ads by logging into his Google My Business account and choosing the Preview tab. Greg must type in the specific keywords he’s targeting once his ad has been approved, then view it in a browser. Google provides examples of desktop ads using the keywords selected in the campaign […]