- Establish an initial relationship with your prospect.
- Explain what inbound is to the prospect.
- Understand your prospect’s challenges and if you’re able to help.
- Schedule the exploratory meeting.
True or false? A full service inbound offering is a comprehensive set of inbound services designed to help a client meet their goals, and a lightweight service inbound offering is only one or a few services designed to help your clients begin making progress against their goals.
True False Download HubSpot Solutions Partner Certification Exam Answers (PDF)
In the connect call, the “give and get” helps you _______, but in the exploratory call, the “give and get” helps you _______.
address resistance, assess fit address resistance, discover goals and challenges develop a positioning statement, develop a power statement develop a positioning statement, discover goals and challenges Download HubSpot Solutions Partner Certification Exam Answers (PDF)
A colleague sends you a link to a company that they think would be a good fit for services with your organization. You start looking at the company’s website, and you notice they meet a lot of the secondary criteria of the prospect fit matrix, but they aren’t capturing leads through their website and they don’t sell something that involves a considered purchase process. Based on the prospect fit matrix, is this company a good fit for an inbound retainer?
Both the primary and secondary criteria is important in determining prospect fit, and since the company meets the majority of these, it’s a good fit. The primary criteria is the most important in determining prospect fit. Even though they meet some secondary criteria, it is unlikely to be a good fit. The company already wants […]